Cleaning Business Cards: How We Actually Used Them
Cleaning business cards are one of the first things many new owners order. Before you spend money on a big box of them, here’s how we actually used ours over eight years, and why they were never how we found customers.
Who Carried Cleaning Business Cards at Our Company
Only our managers had business cards, each with their own name on it. Our cleaning team didn’t carry them. A card stood for a person the customer would deal with. It wasn’t something we handed out by the stack.
Handing One Over at the First Meeting
The main time a card came out was when a manager met a potential client for the first time. At the end of that visit, the card left a name and a phone number behind. It told the customer they were dealing with a real business and made it easy to call back when they were ready.
Leaving One After an Inspection
Our managers also did in-home inspections of our team’s work. When they did, they left a card so the customer knew an inspection had been done and by whom. It showed the customer someone was checking the work, and it gave them a name to call if anything needed attention.
Business Cards Won’t Bring In Customers
We never used business cards to draw in business, and we wouldn’t tell you to count on them for that. Our customers came from the people we already knew, from neighbors, and from word of mouth. If you’re looking for your first clients, start with how to get cleaning clients. When you do order cards, keep them simple: your company name and logo, your name, and a phone number customers can reach.
Want your first visit with a potential client to end with the job? Our Starter course walks you through it, from the first conversation to the presentation that wins the work.
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